The best sitewide sales typically occur during Black Friday and Back-to-School season.

Stores like Dick’s Sporting Goods , Foot Locker , and Finish Line have massive clearance sections. These retailers often need to clear shelf space for the newest "drops," meaning older colorways of popular shoes like the Pegasus or Air Max lines are frequently discounted by 30-50%.

Buy running shoes in the winter and heavy boots in the summer.

The Nike.com sale page is updated frequently, especially at the end of fiscal quarters (May and August). If you sign up for a free Nike Membership , you often get access to additional "members only" promo codes that stack on top of existing discounts.

The Nike Factory Store is the most direct way to find lower prices. They often carry "hash wall" items—last-pair shoes without box lids—that are marked down significantly. Nike Clearance Stores (different from standard outlets) offer even deeper discounts on products that didn't sell at other locations.