Much of Shubh's appeal lies in the "vibe"—even for non-Punjabi speakers, the melodic rap flow and high-tempo production are designed for replayability and viral social media edits.
Rubbal GTR is known for bringing a "California vibe" to Punjabi music videos, often featuring luxury vehicles (like the GTR in his name) and sleek cinematography by DOP Cole Spritz. We Rollin (Official Video) - Shubh | Rubbal GTR
Produced by Anabolic Beatz , featuring a bass-heavy, stripped-back trap beat. Release Date: September 17, 2021. Much of Shubh's appeal lies in the "vibe"—even
The track has amassed over 264 million views on YouTube as of early 2025 and reached charts in the UK and India. Visual & Lyrical Themes featuring a bass-heavy
The lyrics famously mention a "32 bore" pistol and a "kaali car" (black car), establishing a gritty, street-style persona.