: Establish clear KPIs and OKRs to measure growth and operational health objectively from the start. Phase 3: Legal and Organizational Setup
: Establish a legal framework for future hiring to attract elite talent through ownership. Phase 4: Scaling and Funding The Startup Checklist
: Formally allocate equity among co-founders and early employees to align long-term incentives. : Establish clear KPIs and OKRs to measure