: Britney Spears popularized this transition in her "...Baby One More Time" music video (1998), where she wore pigtails while dressed as a student. Similarly, Emma Bunton adopted them to maintain her "Baby Spice" persona in the Spice Girls.
Contemporary digital media platforms like TikTok have birthed the "Pigtail Theory," a social experiment where users (often young women in the service industry) wear pigtails to see if it increases their tips. The TikTok pigtails trend should end now - NBC News teens in pigtails porn
A significant shift in media occurred when the hairstyle was used on older teenagers or young adults to subvert its innocent connotations, often resulting in the "sexy schoolgirl" trope. : Britney Spears popularized this transition in her "