"Buy One, Get One 50% Off" (BOGO 50) promotions, utilized by retailers such as Skechers and Famous Footwear, typically offer a 25% discount when purchasing two items of equal value, though savings are reduced if items differ in price. While effective for multi-pair purchases, these sales often exclude high-demand brands and apply 50% off to the cheaper item. For a full list of brand restrictions at a major retailer, see Famous Footwear Exclusions .