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Use portrait-oriented videos to take advantage of Google's new full-screen store experience. These have been shown to increase conversion rates by about 5%.

If your app is creative-focused, use daily prompts or genre-based challenges like those found in Writco to build a community. Play Pood Android

Focus on special offers (discounts), limited-time events (seasonal challenges), or major content updates. Use portrait-oriented videos to take advantage of Google's

Include clear sources for any endorsements or awards to build immediate credibility with potential downloaders. 2. Using Promotional Content (LiveOps) limited-time events (seasonal challenges)

Developers using these tools often see a significant lift in revenue and daily active users (DAU).

Don't just say what a feature is ; explain how it helps the user.

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If you received a startup sheet from your school, start here.