Is Life (official Video): Opus - Live

The song's story isn't complete without its second life in the sports world. In 1989, ahead of a UEFA Cup semi-final, football legend was filmed performing an incredible warm-up routine. He began juggling the ball in perfect rhythm to "Live is Life" playing over the stadium loudspeakers. This footage became one of the first "viral" sports videos, cementing the track as a timeless stadium anthem.

: The video was directed by Anders Stenmo and produced by the band members themselves, emphasizing their "enthusiastic attachment to the stage". The Maradona Connection Opus - Live is Life (official video)

While many fans consider the performance at the in January 1985 to be the "official" video, the song's visual legacy is actually a mix of real live footage and playful humor. The song's story isn't complete without its second