New Edition - If It Isn't Love (official Music Video) Apr 2026

"If It Isn't Love" is widely regarded as the music video that defined New Edition’s transition from teen idols to adult R&B superstars. Released in , it was the lead single from their double-platinum album Heart Break . Production & Credits

New Edition: If It Isn't Love (Music Video 1988) - Full cast & crew New Edition - If It Isn't Love (Official Music Video)