: Provide a hint of a key takeaway that isn't in the title (e.g., THE UNTOLD STORY , A SURPRISING TWIST ).
: Use strong language to create urgency or curiosity (e.g., JUST IN , MUST READ ). Tips for Better Kickers kicker
: If your text is part of a larger collection, use the series name (e.g., CHAPTER 4 , THE WELLNESS SERIES ). : Provide a hint of a key takeaway
Depending on your story's tone, here are a few ways to write a good kicker: THE UNTOLD STORY