Submit your application via the USPTO Trademark Center . TEAS Plus: Approximately $250 per class (most streamlined).
Approximately $350 per class (more flexibility). buying rights to a name
If someone else already owns the name you want, you can buy the rights through a . Submit your application via the USPTO Trademark Center
You must file the assignment with the USPTO Assignment Recordation Branch to make the ownership change official. The fee is approximately $40 for the first mark. Comparison of Naming Rights Costs Estimated Cost Federal Filing (Standard) $350 per class USPTO Assignment Filing Fee ZenBusiness Attorney Fees $1,000 – $3,000+ Bitlaw LegalZoom Service ~$649 + fees LegalZoom If someone else already owns the name you
A USPTO attorney reviews the application (taking 8–12 months on average). If approved, it is published for 30 days to allow for public opposition. 2. Buying an Existing Trademark (Assignment)
If the name is not yet owned, you can acquire federal rights by registering it with the United States Patent and Trademark Office (USPTO) .
The process of "buying rights to a name" typically falls into two categories: for your own business or purchasing an existing trademark from another owner through a legal assignment. 1. Registering a New Trademark