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: Dealerships often receive massive "stair-step" bonuses for hitting monthly or quarterly sales targets. If they are one car away from a $50,000 bonus, they will happily lose $2,000 on your deal to hit that goal. Strategies to Secure a Below-Invoice Deal

: Look for cars that have been sitting on the lot for more than 60–90 days. Dealers pay interest (floorplan fees) on every car they hold; they are often eager to sell these below cost just to stop the "bleeding."

: Aim for the last two days of the month or the end of a fiscal quarter (March, June, September, December). Sales managers are more desperate to hit volume targets during these windows.