Most AD websites have a "Request Information" button. Be specific about the model (e.g., a Datejust or Oyster Perpetual) to show you are a serious buyer.
I will never purchase a Rolex from any AD. Almost every single seller made me feel completely worthless, useless, and just stupid. Medium·Michele Riva Where To Buy Rolex Watches Online: The Most Trusted Sites buy new rolex online
If you want to pay the official retail price, you must work through an AD. As of January 2026, Rolex retail prices increased by 7–9% due to rising gold costs. Most AD websites have a "Request Information" button