: Driven by both environmental concerns and the cost-of-living crisis, 43% of UK shoppers now consider pre-loved (second-hand) goods as viable gifts.
: Consumers aged 25–64 are the most likely to shop for gifts online, whereas older demographics still show a strong preference for in-store physical evaluation. buy gifts uk
: Over 80% of consumers use Instagram or TikTok to research brands before buying, with Gen Z being twice as likely to purchase gifts directly through social platforms. Popular Gift Categories (2025-2026) : Driven by both environmental concerns and the
: The personalized gift segment is growing at roughly 15% annually , outpacing the broader market. Top items include engraved jewelry, photo-based products, and bespoke home decor. and bespoke home decor.