The story of the pink breast cancer bracelet is rooted in a fight for visibility and funding that began with a and evolved into a global movement . Today, these bracelets serve as a "wearable heart," helping individuals show solidarity with the 1 in 8 women in the US affected by the disease. The Story: From Grassroots to Global Icon

When Self magazine and Estée Lauder saw the impact of her message, they wanted to take it national. Haley refused to go commercial, so they shifted the color to to avoid legal issues and launched a massive awareness campaign in 1992. Following the massive success of the yellow Livestrong wristbands in 2004, the pink ribbon was adapted into the durable rubber bracelets we use today for fundraisers and daily support. Where to Buy Cable Pink Rubber Bracelet, 10MM

The symbol we recognize today started in the early 1990s with , a 68-year-old woman whose family had been deeply affected by breast cancer. She handmade peach ribbons in her dining room, attaching them to cards that called for more federal funding for cancer prevention.