Buy 2 Phones And Get 1 Free -

Academic research into "Buy X, Get Y Free" (BXGY) promotions, specifically looking at "Buy 2 Get 1" (BTGO or B2G1) deals, highlights their effectiveness in managing inventory and capturing consumer attention. Key Academic Research

: Research from the Journal of Business Research (2020) found that consumers significantly prefer "Free" deals over equivalent percentage discounts. Using eye-tracking technology, the study proved BOGO-style deals capture more immediate attention, especially at higher discount levels. buy 2 phones and get 1 free

If you'd like me to find a specific or summarize a paper on a different marketing topic : Share the specific journal name . Academic research into "Buy X, Get Y Free"