Apple: Buy Sonos

While not under one roof, Apple and Sonos maintain a functional partnership: Stream AirPlay audio to Sonos

: Tony Fadell (the "father of the iPod") reportedly urged Steve Jobs to buy Sonos in its earliest days. Jobs famously declined, believing "no one wants" the type of products Sonos was making at the time. Current Collaboration apple buy sonos

The prospect of an acquisition gained renewed traction in early 2025 following a series of technical crises at Sonos, but insiders suggest Apple is looking elsewhere: While not under one roof, Apple and Sonos

: Despite Sonos's valuation dropping significantly in early 2025, reports from Bloomberg News and Wccftech stated that Apple likely feels it already has the necessary "pieces in place" with its HomePod and Beats lineups. While not under one roof

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